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Marketing professor Scott Galloway has labeled Elon Musk’s political alignment with Trump and his leadership of the “Doge” department as a major misstep for Tesla. On the Pivot podcast, Galloway noted that Musk’s actions have driven away Tesla’s primary customer base, while the political group he’s embraced shows little interest in EVs. Tesla’s brand ranking has fallen sharply, and European sales have slumped. Musk’s outspoken presence in European politics on X has further damaged the brand. Following a 71% profit drop, Musk announced he’ll reduce his involvement with Doge, citing completed reforms.
